Funny question you might be thinking.
However, I believe that the answer to that question lies at the heart of the current decline of bowling and bowling clubs.
If you can answer it thoroughly and properly you have one piece of a two piece puzzle.
Now you just have to find (or create) the other piece.
In my travels I hear a lot of bad news about bowling clubs and I hear the same reasons for this decline; smoking ban has reduced sales over the bar; can’t get any juniors in; everyone is getting older; green maintenance is too expensive; supermarkets selling cheap booze; people aren’t taking up the game etc etc.
These are largely assumptions with no hard evidence behind them.
What I never hear is: the club projects a gloomy, unwelcoming image; we don’t allow or encourage the general public to come along; we are really only interested in people who want to bowl; we have the best red tape in the county; we don’t take any notice of what’s going on elsewhere in our local community.
Conversely, whether you like it or not there is hard, measurable evidence for this at many clubs.
The Successful Bowling Club Manifesto lays out a plan for taking your club back to the good old days and creating something you can really be proud of and that your local community will support and enjoy. You can get it Free here