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Your Club Needs You!

Strong leaders emerge in times of greatest need.

I had an interesting conversation with a bowling club official last night that focussed mainly, not on the green for a change, but the club turnaround process that she hopes to take her club through starting soon.  Yesterdays post of course, emphasised the urgency of getting started on any project of this nature in the middle of the bowling season; so it was quite fortuitous that this was fresh in my mind, because she asked me a direct question which went some thing like this:

“John. If you were to lead the turnaround of my club, what would you do first and then how would the project pan out after that?”

She was looking for a step by step plan of course that she could apply to her situation.

My answer was emphatic, clear…and mercenary:

Step 1: buy my eBook: Bowling Club Survival and Turnaround; its under a tenner if you are a member of the Bowls Club Mastermind Network and it spells out in 7 easy steps what to do and exactly how to do it.

I was then slightly embarrassed when she said she already had the eBook and that she had read it cover to cover, several times and had made copious notes and was absolutely 100% convinced that it contained the answer to her club’s problems.

The trouble is that she is still having trouble getting what she called “buy in” from the rest of the committee of the club.

“They just can’t accept that decades of slippage, accompanied by the most unpredictable recession in a century, the smoking ban, the cost of living, the general reduction in interest in bowling etc etc could possibly be turned around, let alone by some eBook or other!”

BINGO! I said, that’s it! They are absolutely correct; it can’t be!

Confused looks ensued!

You see my eBook is a series of thoughts, of ideas, of recommendations of which I am convinced, but an eBook alone cannot possibly help your club to get out of its current mess and secure a bright future.

So Step 3 is to implement what you have read in the eBook and that means ACTION!

Step 2 by the way, in case you are wondering, is NOT to tell anyone that you have a new eBook by some geezer on the internet that is going to work miracles for the club!

And that is because it is the enthusiasm of a leader like you; a leader who steps up in a time of crisis, a leader armed with the correct plan and convinced that success is only a bit of blood, sweat and tears away that turns clubs around.

Bowling Club Survival and Turnaround is only the blueprint; it needs an inspired leader to drive home the value of its contents.

There is one such leader tucked away in every club I have ever visited!

Bowls Club Membership – retention and growth released!

Membership CoverJohn’s new eBook Bowling Club Membership – retention and growth is now available for purchase here.

In this ground-breaking ebook John focusses solely on membership issues, detailing a comprehensive plan for growing your club’s membership and retaining a healthy membership level for the long term.

In this eBook John looks more closely at the subject that he first raised in Bowling Club Survival and Turnaround and this book can be regarded as a partner volume to the previous eBook, as it digs deeper into the vital area of getting people through the door of your club and keeping them coming back for more, over the long term.

Right now, this is the definitive guide on re-building your club’s membership base and building a successful club for the future.

Inside your copy of Bowling Club Membership – retention and growth, you’ll discover:

  1. How to build member loyalty and how to install systems to perpetuate this.
  2. How to re-think the role your club plays in the local community and a new way to think about what constitutes a “member”.
  3. A remarkable chapter detailing a powerful method of finding new members for your club that uses tools you have at your fingertips  (and it isn’t the internet or anything computerised!)
  4. An amazingly simple but powerful formula that will ensure your club stands head and shoulders above all of your competition when it comes to excellent service.
  5.  How to build an automatic club improvement system.

So as you can see, Bowling Club Membership – retention and growth, is set to be a very important resource for Bowling Clubs everywhere, but what we’ve told you so far really is just scratching the surface. The book is also packed with actual tools you can use to achieve the remarkable changes previously outlined.